Ash L'amour at IBA

Hi everybody! I know the title gets you thinking if we had a stall at IBA or something like that! But we couldn't say it better than that! :)

What has been new this week was that our designer/ Director- Operations and Business Development Ayesha Akram was invited over at the IBA Main Campus as a motivational speaker. The Bright Idea workshop was organized by Shell.

Since Shell's CSR dept is dedicated to promoting entrepreneurship within Pakistan, they have designed the Bright Idea workshop which aims at stimulating young minds of the participants to get a better understanding of entrepreneurship and their skills and potentials. Further it helps them to think about developing creative ideas that could be turned into valuable businesses.

At the workshop Ayesha shared her inspiring story of the journey from an intern to an entrepreneur. When we asked her how the experience was, here is what she had to say, "Since we at Ash L'amour are dedicated to promoting entrepreneurship within Pakistan, its always a wonderful experience to share your story with people who aspire to start off with their own businesses. And its never just a story telling session! Its amazing the kind of questions people have, how they understand the importance of networking! And its brings back alot of memories to me! The times when I used to attend guest speaker sessions in my university and how it inspired me! The idea of start off with something small and making it big! Growing with it! And its really nice to see institutes like IBA have societies and clubs dedicated to Entrepreneurship"

Wow! That is definitely the kinda change we need! In case some of you are wondering about our up coming collection, its very very exclusive! If you are the kind of person you loves rich traditional stuff we have some really elegant beaded clutches that you would fall in love with! :)

Well this is all for the now! Follow us for more updates about your fav brand! =)
Cheers!